{"id":1308,"date":"2021-12-07T11:11:11","date_gmt":"2021-12-07T19:11:11","guid":{"rendered":"https:\/\/wordpress-481434-1515328.cloudwaysapps.com\/?p=1308"},"modified":"2021-12-08T20:54:44","modified_gmt":"2021-12-09T04:54:44","slug":"suerox-summer-campaign-overview","status":"publish","type":"post","link":"https:\/\/wordpress-481434-1515328.cloudwaysapps.com\/blog\/suerox-summer-campaign-overview\/","title":{"rendered":"SueroX Summer Campaign Overview"},"content":{"rendered":"\n

NeoSol began working with the team at SueroX last May to devise a marketing campaign that would bring awareness, excitement, and engagement to their target audiences in each of eight target markets. After witnessing the immediate success of these activations we were able to add two more target markets onto this campaign for a total of ten. <\/p>\n\n\n\n

We created a campaign combining in person experiential events with out of home marketing and social media for this omni channel campaign and the stats speak for themselves. <\/p>\n\n\n\n

The SueroX team was able to use the success from these activations to leverage additional distribution opportunities and there was an immediate increase of sales on Amazon in each of the markets that activations took place. The campaign posts on their Instagram account had higher than average engagement and the in person activations drove overall followers to their account as well.<\/p>\n\n\n\n

We are excited to continue the momentum and excitement for this brand as we partner to plan an even wider reach campaign for 2022!<\/p>\n\n\n\n

\"\"<\/figure><\/div>\n","protected":false},"excerpt":{"rendered":"

NeoSol began working with the team at SueroX last May to devise a marketing campaign that would bring awareness, excitement, and engagement to their target audiences in each of eight target markets. After witnessing the immediate success of these activations we were able to add two more target markets onto this campaign for a total […]<\/p>\n","protected":false},"author":5,"featured_media":1311,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[18],"tags":[7,45,36],"acf":[],"yoast_head":"\nSueroX Summer Campaign Overview - NeoSol - Brand Activation, Omnichannel, Integrated Marketing<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wordpress-481434-1515328.cloudwaysapps.com\/blog\/suerox-summer-campaign-overview\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SueroX Summer Campaign Overview - NeoSol - Brand Activation, Omnichannel, Integrated Marketing\" \/>\n<meta property=\"og:description\" content=\"NeoSol began working with the team at SueroX last May to devise a marketing campaign that would bring awareness, excitement, and engagement to their target audiences in each of eight target markets. 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