Topo Chico mineral water has been a client of ours for a few years now in Southern California. We are now proud and happy to announce that Topo Chico experiences have expanded to Oregon, Washington, Arizona, Florida, Georgia, DC and New York. We’ve built teams in each city, made sure they were Topo Chico experts and executed successful events. Consistency has been key and in each city we focus on following the same guidelines and meeting high expectations.
We not only staff events, we create a memorable experience with potential customers. After understanding Topo Chico’s brand personality, we were able to source different types of events. What about partnering up with a hip and trendy brand of luggage in San Francisco? Done! An indoor cycling studio anniversary party? Done! A exclusive Yelp VIP event at a high end beauty shop? Done too! The goal is to enhance the brand’s personality with events that will highlight common interests
We’ve had a blast trying to personalize experiences for Topo Chico. And we’ve seen the results in the feedback we’ve gotten from consumers. Proposing a product in a situation that they may not expect, in a comfortable environment has made a huge impact. Showing consumers that Topo Chico also has the same interests as they do and is not just another mineral water, is so valuable to millennials.
Topo Chico has given us the opportunity to think out of the box and we’re committed to continue doing so. What’s next? Let’s build lasting relationships between your target markets and the brands they love.