We combine a full range of digital marketing techniques with real-world experiential (activation) events to strategically and effectively engage and endear Hispanic consumers to your brand.
HANDS-ON & ENGAGED
GOALS
EXPERIENTIAL VALUE-ADDED BENEFITS
Real world events are not incongruous to digital approaches. Rather, we reach consumers the way they reach each other—and by incorporating the same services they always use.
Among other things, this allows us to track, message, and profile your target consumer. Crucially, it also allows you to reach them instantly—even after the end of the campaign.
The services in this section are provided with every real-world campaign at no additional fee.
- Text Message Campaign
- QR COde
- Digital Coupons
- Digital Spin & Wins
- Landing Page with Form Fill
- Tracking Pixel
- Hashtag
- Social Pulse & Brand Engagement Analytics
- Complete Digital Reporting
HANDCRAFTED SUCCESS
We excel at reaching your target consumer. Unlike agencies that may only understand social, search engine marketing, or understand how to execute experiential events, we understand the Hispanic Consumer. We use a variety of different methods to ensure overarching brand goals. Although the common thread and secret to our success is cross channel community engagement, our expertise in reaching the Hispanic consumer is being able to understand the correct approach for each unique campaign. These include, but are not limited to:
- Facebook Messaging
- POP/POS Displays
- Text Message Marketing
- Hashtags
- Surveys
- Search Engine Marketing (SEM)
- Newsletters
- Trade Shows
- Social Media Content Creation
- Merchandising
- Landing Pages
- In-Store Samples
- Conventions
- Intercepts
- Funnel Creation
- Pay Per Click Ads (PPC)
- Taste Testing
- Experiential Events
- Social Media Marketing (SMM)
- Reputation Management
- Social Listening
- Brand Ambassadors
- Online Ordering
- Social Media Calendar
- Guerilla Marketing
- Email Campaigns
OUR APPROACH IS CUSTOMIZED TO EACH OF OUR PARTNERS. WHAT TYPE OF SUPPORT DO YOU NEED?
established products
Event Marketing.
Budget Conscious.
True Partnership.
We partner with brands who have existing products and provide analytics & reporting that help them understand the customer, the product, and the ROI, by using an exclusive combination of today’s modern & traditional marketing tools.
Together we’ll successfully come up with strategies that get your product into the hands of today’s Hispanic consumer. You’ll increase your sell-through, defend your market share, and we’ll find new customer segments—all while staying relevant with the messaging.
There’s constant pressure to deliver more and more success—and we understand. We’ll get you the reporting to hit your KPI’s to help better understand a rapidly shifting market. Our experience allows you to reach your more consumers and both expand and defend your market share—using both real world and digital brand activation tools that go beyond sampling events and merchandising strategies.
NEW PRODUCT LAUNCHES
Multi Channel.
Customer Loyalty.
Executional Excellence.
We expertly target your consumer, get them to try your product and build brand loyalty, using a combination of digital and real-world customer interaction and actionable reporting to ensure immediately effective product launches.
Understanding your overarching goals is a key component of how we approach solutions, and we’ll help you throughout every step of the process. You’ll be able to build out your true following, get positive word of mouth, and get your product into the hands of consumer —all while getting positive ROI and consumer insights.
Our abilities combined with your product well set you up for increased market share & better brand positioning by combining product placement, social media strategies, actual interaction with your product, and gaining crucial customer feedback—both active and passive. Our approach translates to true market penetration with positive consumer mindshare.
40% of Californians— fully 15,000,000 people in the state—are Hispanic. For over 15 years, our expertise has been in connecting with individual community members, and activating them for brands.
40% of Californians— fully 15,000,000 people in the state—are Hispanic. For over 15 years, our expertise has been in connecting with individual community members, and activating them for brands.
LOCAL PRODUCT / SERVICE-BASED BUSINESSES
Experienced.
Intangible to the Tangible.
Play With The Big Dogs.
We nurture & guide affordable marketing strategy and execution to allow you to capitalize on the success of larger brands by leveraging both our experience and broad-spectrum digital and real-world marketing channels.
Although we work with businesses both large and small, we understand small business in part, because we are one. We’re uniquely positioned to understand the challenges of not knowing what you don’t know. So we take the time to guide, nurture, and explain—to make certain that your business understands the value of our business.
For over 15 years, we’ve seen what works, what doesn’t work, and the evolution and intersection of marketing. Now, more than ever, consumers want to trust and engage with the products and services they use. Both digitally, and in the real world. We’ll show you why reputation management is the new word of mouth, how digital hyper local marketing is the new doorknob hanging, and how to reach customers in specific markets by augmenting your current strategy.